You can make millions of dollars through your blog. Surprised? It does not need to be because that is true. Several bloggers are out there who are making an inordinate amount of money through their blogs. What tricks do they use? Perhaps nobody knows, but for sure, they do not do anything extraordinary to attract customers to their blogs.

Leveraging marketing to the fullest is the key to ensuring that you will see a constant rise in your customer base. There is no doubt you will need a lot of visitors every month to keep earning a lot of money. However, you will have to be consistent.

Most people emphasise quality when it comes to successfully running a blog, but you need both quality and quantity. Further, just creating engaging content is not enough to be a millionaire. You will have to share on as many platforms as possible, like LinkedIn, so that you can grab the attention of as many people as possible.

Make sure your content is portable, and try to make your content engaging and conversation-friendly. You cannot increase the traffic to your blog if you cannot provide viral content at all and provide content bearing in mind that people skim rather than read. Here are some of the ideas you should use to make money out of your blog:

• Unleash ideas

Ideas are within you. You just need to scoop out them. They can come at any moment, or they might not come throughout the month. In order to come up with an idea that actually helps achieve the target, you should take inspiration from someone you admire. Remember that you do not need to reinvent anything.

Ideas are more or less the same. It is unlikely to get something that nobody has targeted as yet. You can bring uniqueness by talking in your own voice and sharing your own knowledge and experience. Ask yourself the question if you like learning about the topic and if your target audience will be interested in that thing.

Of course, you should not pick a niche that you do not like at all. How will you be able to consistently feed if you do not have any interest in that topic?

Consistency is a must to make your blog successful. You will lose the momentum, and your blog will grind to a halt. The other thing to consider is whether your target audience is interested in the topic you picked up for your blog.

For instance, if you have decided to run a finance blog where you will share some useful and worthwhile tips about budgeting, saving, investing, retirement fund, debt settlement, benefits and drawbacks of payday loans with no credit check, etc, you will have to figure out if it is culture among people to excessively rely on debt.

There are countries where private lending is not so popular. It does not make sense to run a finance blog then. Do some Google research to find out whether your target audience will appreciate the niche you have picked up.

• Choose the name for your blog

You should choose a name that reflects your business. For instance, if you are running a health and fitness blog, the name picked should have a word that clearly states that your blog is about health and fitness. It is not necessary to have a professional name.

It can be funny. Remember that the name you pick for your blog should be easily memorable. People should struggle or pronounce your blog name. In order to get the right name for your blog, you should jot down a couple of names that come to mind.

Try to target 5 to 10 potential names and then finalise the one that best fits your blog. Do not use words that are complicated to spell and are more likely to be misspelt. Make sure the brand name is concise. Avoid numbers and hyphens.

• Be familiar with your blogging software

There are various blogging software, but WordPress is the best one. It is user-friendly, free and features lots of plug-ins. You should be familiar with WordPress first so you can take advantage of all tools. These tools will help you make your blog user-friendly.

You will find it a lot easier to share with other platforms. In fact, it is easy to install. WordPress will also allow you to choose the theme. It provides lots of free themes you can choose based on the niche you have picked. Try to choose something sophisticated, simple and professional. You can swap the theme anytime down the line.

• Think of blog topics

This is the most technical aspect of your blog. You will have to write something that your users want to know. Even though you have picked the most common niche like finance, health or technology, you cannot simply start with a plain blog post like “How to create a budget” or “How to quickly shed pounds”.

Search queries are formed in the question form, so try to put yourself in the shoes of your customers and then think about what they want to read. Try to choose some topics that intrigue your target audience and then figure out the challenges your readers face and what they like and dislike about your niche. This will help you get a lot of topic ideas.

• Write a blog

You have thought of the topic, so the next step is to write about it. Writing is not as easy as it seems. You will have to organise your thoughts properly. For instance, if you decide to discuss the benefits and risks of loans for the unemployed with bad credit, you will have to talk about the loans for the unemployed, benefits, the role of benefits in getting the loan for the unemployed, and then benefits and drawbacks. You can write your blog directly on WordPress as long as you do not find it perfect. Aim for as many green lights as possible.

The bottom line

If you want to make money out of your blog, provided you have a knack for your target audience, niche, blogging platforms and topics that your audience wants to read. Bear in mind it takes a lot of time to reach out to your audience and emerge as a brand.

Your job does not end by just posting your blog. You should share your blog on social media sites. The more you share your blog, the more you will get traffic to it.